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Michelin se apunta a la Web 2.0
La firma incorpora en su página los cuadernos de viaje, un espacio para que los internautas compartan con otros sus experiencias.
Manuel Bruño. Actualizado: 02 / 09 / 2008 | 17:53
La web de viajes 2.0 Vía Michelin estrena sus “Cuadernos de Viaje”, unos espacios comunes en los que los internautas podrán compartir con otros viajeros de la Red sus vivencias a través de distintos formatos: fotografías, páginas webs, textos, vídeos…
Pensado como una red social en la que los usuarios puedan ponerse en contacto los unos con los otros para planificar sus vacaciones, o contar sus experiencias y compartir los recuerdos de sus viajes con los amigos, para crear un cuaderno de viaje es necesario ser usuario registrado de la web.
Además, al estar implementada la cartografía de Vía Michelin, se pueden preparar rutas personalizadas ya sea a pie, en coche, en bici… para organizar los viajes, de manera individual o conjunta con otros usuarios
Y para potenciar el nuevo servicio, Vía Michelin publicará en la página principal de la web los mejores cuadernos de viaje, para que todo el mundo pueda verlos nada más entrar al sitio.
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